Whether it’s managing the reputation of a large corporation, developing a messaging strategy in a public affairs effort, or developing a winning strategy and message at the ballot box we are here to help ensure you have the vital information needed to be successful. In an increasingly cluttered advertising and information landscape it is crucial to use data and research to ensure you have an effective message targeted to the right audience. Whether you’re trying to reach suburban moms, opinion leaders in a state capital, or voters for a political campaign our team will work with you to create a custom plan to meet your specific needs.
Services & Capabilities
GPS is a boutique strategic consulting & polling firm. We help organizations, corporations, and those seeking public office achieve their goals by providing personalized political strategy that maximizes the odds of success in a turbulent political environment.
Strategy
Work with you to set the strategy & ensure proper execution.
Insights
Develop a customized research plan to understand your path to victory.
Messaging
Defining how & what you communicate to voters.
Polling and Survey
Focus Groups
Ad Testing
Qual Boards
Online Dial Testing
One on One Chats
SMS
Statistical Analysis
Audience Segmentation
About Us
GPS combines expertise in both research and the application of research to public affairs and political campaigns. Based on our prior political and public affairs background, we understand the importance of designing research instruments from a communicator’s point-of-view, with the specific goal of gaining knowledge that is actionable—not just interesting.